Privacy Policy

Effective Date:
12/07/2026
Last Updated:
02/10/2026
Website:
www.atguides.com
Contents (46 sections)
  1. 1. Introduction
  2. 2. About ATGuides
  3. 3. Scope of This Privacy Policy
  4. 4. Information We Collect
  5. 5. Guide Profile Information
  6. 6. Guide Registration and Account Information
  7. 7. Guide Verification and Documents
  8. 8. Photographs, Videos and Other Media
  9. 9. Information Collected Automatically
  10. 10. Cookies and Similar Technologies
  11. 11. Use of Personal Information
  12. 12. Traveller Enquiries and Guide Contact
  13. 13. Publicly Available Information
  14. 14. Payment Information
  15. 15. Subscriptions and Billing
  16. 16. Third-Party Service Providers
  17. 17. Disclosure of Personal Information
  18. 18. Disclosure Required by Law
  19. 19. International Users and Cross-Border Processing
  20. 20. Data Security
  21. 21. Personal Data Breach
  22. 22. Data Retention
  23. 23. Data Accuracy
  24. 24. User-Generated Content
  25. 25. Reviews and Ratings
  26. 26. Social Media and External Links
  27. 27. Marketing Communications
  28. 28. Withdrawal of Consent
  29. 29. Access, Correction and Deletion
  30. 30. User Account Deactivation
  31. 31. Children's Personal Data
  32. 32. Information Relating to Other Persons
  33. 33. Fraud, Security and Misuse Prevention
  34. 34. Legal and Business Records
  35. 35. Business Transfers
  36. 36. Legal Basis and Lawful Processing
  37. 37. Notice Regarding Personal Data Processing
  38. 38. Your Responsibilities
  39. 39. Limitations Relating to Information Shared Between Users
  40. 40. No Guarantee of Third-Party Privacy
  41. 41. Changes to This Privacy Policy
  42. 42. Grievance and Privacy Contact
  43. 43. Governing Law
  44. 44. Definitions
  45. 45. Contact Information
  46. 46. Acknowledgement

1.Introduction

ACUBE Tour Guides, operating its online platform under the name ATGuides (“ATGuides”, “we”, “us”, “our” or “Platform”), respects the privacy of individuals who visit, register with, access or use our website and services.

This Privacy Policy explains how ATGuides collects, receives, uses, processes, stores, shares, protects and otherwise handles personal information and personal data in connection with the use of www.atguides.com and the services, features and facilities made available through the Platform.

ATGuides operates an online platform intended to help travellers discover and connect with tour guides. Tour guides may register on the Platform and create professional profiles containing information such as their name, photograph, languages, experience, destinations served, services offered, qualifications, pricing and other relevant information. Travellers and other visitors may search for and view such guide profiles and, where available, submit enquiries or communicate with guides.

This Privacy Policy applies to personal information collected through the ATGuides website, account-registration facilities, guide-registration facilities, guide profiles, enquiry facilities, payment-related facilities and other services that link to or expressly refer to this Privacy Policy.

By accessing or using the Platform, registering as a guide, creating an account, submitting information, submitting an enquiry, communicating with a guide, making a payment or otherwise using ATGuides, you acknowledge that you have read and understood this Privacy Policy.

Where applicable law requires consent for the processing of personal data, ATGuides will seek such consent in an appropriate manner.

If you do not agree with this Privacy Policy, you should discontinue use of the Platform and should not voluntarily provide personal information to ATGuides, except where such information is required for exercising or responding to a legal right or obligation.

2.About ATGuides

ATGuides is an online platform operated by ACUBE Tour Guides for facilitating the discovery of tour guides and related guide services.

The Platform may allow tour guides to:

  • Register on ATGuides;
  • Create a professional guide profile;
  • Provide information about their experience and services;
  • Provide information regarding languages spoken;
  • Specify destinations or locations served;
  • Upload photographs and videos;
  • Provide qualifications or credentials;
  • Provide service descriptions;
  • Provide pricing and duration information;
  • Specify available service modes;
  • Receive enquiries from travellers; and
  • Use other guide-related facilities made available by ATGuides.

Travellers and visitors may use the Platform to:

  • Search for tour guides;
  • View guide profiles;
  • Compare publicly available guide information;
  • Submit enquiries;
  • Contact guides where such functionality is available; and
  • Use other travel-guide discovery facilities provided by ATGuides.

ATGuides is primarily a platform that facilitates discovery and communication. Unless expressly stated otherwise, ATGuides does not itself provide the tour-guide service offered by an individual guide.

3.Scope of This Privacy Policy

This Privacy Policy applies to information collected from or about:

  • Registered tour guides;
  • Prospective tour guides;
  • Travellers;
  • Website visitors;
  • Persons submitting enquiries;
  • Persons communicating with ATGuides;
  • Persons making payments or purchasing subscriptions;
  • Persons submitting reviews, feedback, photographs, videos or other content;
  • Business contacts and service providers, where applicable; and
  • Other persons whose information is lawfully provided to ATGuides.

This Privacy Policy applies to information collected:

  • Through www.atguides.com;
  • Through guide registration;
  • Through user registration;
  • Through enquiry forms;
  • Through guide profiles;
  • Through communications with ATGuides;
  • Through payments and subscription transactions;
  • Through cookies and similar technologies; and
  • Through other Platform features that link to this Privacy Policy.

This Privacy Policy does not govern the privacy practices of independent third-party websites, applications, payment gateways, social-media platforms or other external services.

4.Information We Collect

The information collected by ATGuides depends upon the manner in which you use the Platform.

We may collect information directly from you, automatically through your use of the Platform, or from third parties where such collection is lawful and reasonably necessary for the purposes described in this Privacy Policy.

4.1 Information Provided by Tour Guides

A person registering as a tour guide may be required or permitted to provide information including:

  • Full name;
  • Profile photograph;
  • Gender, where requested;
  • Date of birth or age, where required;
  • Mobile number;
  • Email address;
  • Location;
  • Native place;
  • Languages known;
  • Language proficiency;
  • Professional experience;
  • Guide qualifications;
  • Guide licence or credentials, where applicable;
  • Destinations and places served;
  • Type of guide services offered;
  • Service description;
  • Service mode;
  • Telephone or video service information, where applicable;
  • Pricing;
  • Currency;
  • Service duration;
  • Inclusions;
  • Exclusions;
  • Payment terms;
  • Availability-related information;
  • Social-media links;
  • Professional website links;
  • Emergency contact information, where voluntarily provided;
  • Photographs;
  • Videos;
  • Professional biography;
  • Verification documents, where required;
  • Tax or business information, where applicable;
  • Payment-related information;
  • Login credentials; and
  • Other information voluntarily submitted by the guide.

A guide is responsible for ensuring that the information submitted to ATGuides is accurate, current and lawful.

4.2 Information Provided by Travellers

Depending upon the features used, travellers may provide:

  • Name;
  • Email address;
  • Mobile number;
  • Country or general location;
  • Destination;
  • Travel-related requirements;
  • Preferred services;
  • Enquiry details;
  • Communication details;
  • Reviews or feedback;
  • Payment-related information;
  • Account information; and
  • Other information voluntarily submitted by the traveller.

ATGuides does not require travellers to provide information that is not reasonably necessary for the relevant Platform feature.

4.3 Information Provided During Communication

When you contact ATGuides or communicate through Platform facilities, we may receive information contained in:

  • Emails;
  • Enquiry forms;
  • Support requests;
  • Feedback;
  • Messages;
  • Attachments;
  • Documents; and
  • Other communications.

Such information may be used to respond to your request, provide support, maintain records, investigate complaints and perform other legitimate Platform-related functions.

5.Guide Profile Information

The primary purpose of ATGuides is to make tour guides discoverable to travellers.

Accordingly, information supplied by a guide for inclusion in the guide's public profile may be displayed to visitors to the Platform.

Depending upon the profile and Platform functionality, publicly displayed information may include:

  • Guide name;
  • Profile photograph;
  • Professional biography;
  • Languages;
  • Language proficiency;
  • Experience;
  • Destinations served;
  • Services offered;
  • Service mode;
  • Pricing;
  • Duration;
  • Qualifications or professional information;
  • Photographs;
  • Videos;
  • Public professional links; and
  • Other information specifically submitted or approved for public display.

A guide should carefully consider what information is submitted for public display.

A guide should not include unnecessary confidential, financial, authentication, identity-document or other sensitive information in a public profile.

Information voluntarily made publicly available by a guide may be accessible to visitors from India and other countries and may potentially be indexed, cached or displayed by search engines or other third-party services.

ATGuides cannot guarantee how independent third parties may subsequently reproduce or use information that has been voluntarily made publicly available.

6.Guide Registration and Account Information

To register as a guide, ATGuides may require certain information to establish and maintain a guide account.

This may include:

  • Name;
  • Email address;
  • Mobile number;
  • Login credentials;
  • OTP verification information;
  • Professional information;
  • Profile information;
  • Service information; and
  • Other information reasonably necessary to create and maintain the account.

ATGuides may use mobile-number or email verification to confirm account ownership and help protect accounts from unauthorized access.

Users are responsible for keeping their login credentials and account information secure.

You should notify ATGuides promptly if you believe that your account has been accessed or used without authorization.

7.Guide Verification and Documents

ATGuides may provide facilities for guides to submit documents or information for verification.

Depending upon the Platform's requirements, such information may include:

  • Identity-related documents;
  • Guide licences;
  • Professional credentials;
  • Qualifications;
  • Certificates;
  • Experience-related documents; or
  • Other supporting information.

Such information may be used for purposes including:

  • Account verification;
  • Guide verification;
  • Fraud prevention;
  • Platform safety;
  • Compliance;
  • Responding to complaints;
  • Resolving disputes; and
  • Other purposes permitted by applicable law.

Verification documents may contain information that is not intended for public display.

ATGuides may restrict access to such documents to persons or service providers who reasonably require access for the relevant purpose.

Submission of a document does not necessarily mean that ATGuides independently guarantees every fact, statement or representation contained in that document.

Where ATGuides provides a verification status or indicator, the scope of that verification will depend upon the particular verification process undertaken.

8.Photographs, Videos and Other Media

Guides may be permitted to upload photographs, videos and other media as part of their professional profiles.

By submitting such content, the user represents that:

  • The user has the necessary rights or authorization to submit the content;
  • The content does not unlawfully infringe another person's rights;
  • The content does not contain information that should not be publicly disclosed; and
  • The content complies with applicable law and ATGuides policies.

Where photographs or videos contain identifiable individuals other than the guide, the guide should obtain any permission or authorization required by applicable law before uploading such material.

ATGuides may remove or restrict media that violates applicable law, this Privacy Policy, the Terms of Use or other Platform policies.

9.Information Collected Automatically

When you visit or use ATGuides, certain technical information may be collected automatically.

Such information may include:

  • IP address;
  • Browser type;
  • Operating system;
  • Device type;
  • Device information;
  • Date and time of access;
  • Pages visited;
  • URLs;
  • Referring website;
  • Search terms used on the Platform;
  • Approximate location information derived from technical data, where available and permitted;
  • Session information;
  • Interaction information;
  • Error information;
  • Network information;
  • Cookie information; and
  • Other technical or usage information.

ATGuides may use this information to operate, secure, troubleshoot, analyze and improve the Platform.

10.Cookies and Similar Technologies

ATGuides may use cookies and similar technologies.

Cookies may be used for purposes including:

  • Maintaining website functionality;
  • Maintaining login sessions;
  • Remembering preferences;
  • Improving user experience;
  • Measuring website traffic;
  • Understanding how users interact with the Platform;
  • Detecting errors;
  • Improving performance;
  • Supporting security; and
  • Other legitimate website-related purposes.

Some cookies may be essential for Platform functionality, while others may support analytics or optional features.

You may be able to control cookies through your browser or device settings.

Disabling certain cookies may affect the availability or functionality of some ATGuides features.

Where applicable law requires consent for non-essential cookies or similar technologies, ATGuides will provide an appropriate mechanism for obtaining and managing such consent.

11.Use of Personal Information

ATGuides may use personal information for purposes including:

  • Creating and maintaining user accounts;
  • Registering tour guides;
  • Creating guide profiles;
  • Displaying guide profiles;
  • Enabling travellers to discover guides;
  • Facilitating traveller enquiries;
  • Facilitating communication between travellers and guides;
  • Processing guide subscriptions;
  • Processing payments;
  • Issuing invoices and maintaining transaction records;
  • Verifying accounts or information;
  • Responding to support requests;
  • Communicating important Platform information;
  • Sending transactional notifications;
  • Sending promotional communications where permitted;
  • Improving search and discovery;
  • Improving website functionality;
  • Conducting analytics;
  • Monitoring website performance;
  • Detecting unauthorized activities;
  • Preventing fraud and misuse;
  • Investigating complaints;
  • Resolving disputes;
  • Maintaining business records;
  • Complying with applicable legal obligations;
  • Responding to lawful government or law-enforcement requests;
  • Protecting the rights, property and security of ATGuides and its users;
  • Maintaining backups and business continuity; and
  • Performing other purposes disclosed to you at or before the time information is collected or otherwise permitted by applicable law.

12.Traveller Enquiries and Guide Contact

ATGuides may provide functionality through which travellers can submit enquiries to guides.

Where a traveller submits an enquiry, ATGuides may process and share relevant information reasonably necessary to facilitate the enquiry.

Depending upon the functionality used, information may include:

  • Traveller name;
  • Email address;
  • Mobile number;
  • Destination;
  • Travel requirements;
  • Requested service;
  • Enquiry details; and
  • Other information voluntarily provided.

Similarly, information from a guide may be made available to a traveller through the guide's profile or enquiry process.

Users should exercise reasonable care when sharing personal information directly with another user.

Once information has been voluntarily shared with another user, ATGuides may not be able to control how that user uses such information outside the Platform.

13.Publicly Available Information

Some information submitted to ATGuides is intended for public display.

Public guide information may be viewed by:

  • Travellers;
  • Website visitors;
  • Other users;
  • Search engines;
  • Internet users generally; and
  • Other third parties who access publicly available information.

Public information may potentially be copied, indexed, cached, linked to or reproduced by third parties.

Accordingly, guides should not submit confidential or unnecessarily sensitive information for public display.

ATGuides may provide facilities to edit, update, deactivate or remove guide-profile information, subject to applicable terms, technical limitations and legal or business requirements.

14.Payment Information

ATGuides may offer paid subscriptions or other paid services to registered guides or users.

Where a payment is made through a third-party payment gateway, payment information may be processed directly by that payment service provider.

ATGuides may receive transaction-related information such as:

  • Transaction ID;
  • Amount;
  • Currency;
  • Payment status;
  • Date and time;
  • Subscription period;
  • Invoice information; and
  • Other information necessary for accounting, reconciliation, customer support and transaction management.

ATGuides does not intend to store complete debit-card or credit-card information where such information is processed directly by a third-party payment gateway.

Payment providers may process information according to their own privacy policies and terms.

15.Subscriptions and Billing

Where ATGuides provides subscription services to guides, information may be processed for:

  • Registration;
  • Subscription activation;
  • Subscription renewal;
  • Payment processing;
  • Invoice generation;
  • Tax and accounting purposes;
  • Payment reconciliation;
  • Subscription-related communication;
  • Customer support; and
  • Fraud prevention.

Subscription and transaction records may be retained for the period reasonably necessary to comply with applicable legal, accounting, tax and business requirements.

16.Third-Party Service Providers

ATGuides may engage third-party service providers to support its operations.

Such providers may include:

  • Hosting providers;
  • Cloud-service providers;
  • Website developers;
  • IT service providers;
  • Payment gateways;
  • Email providers;
  • SMS providers;
  • OTP providers;
  • Analytics providers;
  • Security providers;
  • Database or infrastructure providers;
  • Professional advisers;
  • Accountants;
  • Auditors;
  • Legal advisers; and
  • Other service providers reasonably required to operate the Platform.

Such service providers may receive access to personal information only to the extent reasonably necessary for the services they provide, subject to applicable contractual, legal or other safeguards.

17.Disclosure of Personal Information

ATGuides may disclose personal information where reasonably necessary for the purposes described in this Privacy Policy.

Information may be disclosed to:

  • Authorized service providers;
  • Payment processors;
  • Technology providers;
  • Communication providers;
  • Professional advisers;
  • Auditors and accountants;
  • Government authorities;
  • Law-enforcement authorities;
  • Courts or tribunals where legally required;
  • Business successors in connection with a legitimate business transaction;
  • Other persons where disclosure is authorized by the user; or
  • Other persons where disclosure is permitted or required by applicable law.

ATGuides seeks to limit disclosure to information reasonably relevant to the applicable purpose.

18.Disclosure Required by Law

ATGuides may disclose information where it reasonably believes disclosure is necessary to:

  • Comply with applicable law;
  • Respond to a lawful government request;
  • Comply with a court order;
  • Comply with legal process;
  • Cooperate with law-enforcement authorities;
  • Investigate suspected unlawful activity;
  • Prevent fraud;
  • Protect the rights or property of ATGuides;
  • Protect the safety of users or other persons;
  • Enforce the Terms of Use or other Platform policies; or
  • Establish, exercise or defend legal rights.

Where legally permitted, ATGuides may take reasonable steps to limit such disclosure.

19.International Users and Cross-Border Processing

ATGuides is designed to support the discovery of tour guides by travellers from different countries.

Accordingly, the Platform may be accessed by users located outside India.

Personal information may be processed by ATGuides or its service providers in India or other jurisdictions, depending upon the services and technology used.

Where personal data is transferred outside India, ATGuides will seek to comply with applicable legal requirements governing such processing and transfers.

Users should understand that data-protection laws may differ between jurisdictions.

20.Data Security

ATGuides recognizes the importance of protecting personal information.

ATGuides may implement reasonable technical, organizational and administrative measures appropriate to the nature of the information and the risks associated with its processing.

Such measures may include:

  • Access controls;
  • Authentication procedures;
  • Password protection;
  • Restricted administrative access;
  • Security monitoring;
  • Backup procedures;
  • Software and system updates;
  • Secure transmission methods where appropriate;
  • Internal procedures; and
  • Other reasonable safeguards.

However, no website, internet transmission, electronic storage system or security measure can be guaranteed to be completely secure.

Accordingly, ATGuides does not guarantee absolute security of information transmitted or stored through the Platform.

Users are responsible for maintaining the confidentiality of their passwords and other account credentials.

21.Personal Data Breach

ATGuides will take reasonable steps to identify, investigate, contain and address a personal-data breach when it becomes aware of one.

Where notification is required by applicable law, ATGuides will provide the required notification to the relevant authority and/or affected individuals in accordance with applicable legal requirements.

The information provided in any breach notification may depend upon the nature and extent of the incident and the requirements of applicable law.

22.Data Retention

ATGuides may retain personal information for as long as reasonably necessary for:

  • Providing Platform services;
  • Maintaining user accounts;
  • Maintaining guide profiles;
  • Processing payments;
  • Maintaining transaction records;
  • Responding to disputes;
  • Preventing fraud;
  • Maintaining security;
  • Complying with legal obligations;
  • Complying with tax and accounting requirements;
  • Enforcing contractual rights;
  • Establishing or defending legal claims; and
  • Other lawful purposes.

When information is no longer required and there is no legal or legitimate reason to retain it, ATGuides may delete, anonymize or securely dispose of the information.

Information stored in backups may remain for a reasonable period before being deleted or overwritten.

23.Data Accuracy

Users are responsible for ensuring that information submitted to ATGuides is accurate, complete and current.

Guides are particularly responsible for ensuring that their:

  • Name;
  • Experience;
  • Qualifications;
  • Languages;
  • Destinations;
  • Services;
  • Pricing;
  • Photographs;
  • Videos;
  • Professional information; and
  • Other profile information

is accurate and not misleading.

ATGuides may rely upon information supplied by users and does not necessarily independently verify every statement, claim or document submitted by a user.

Where ATGuides performs verification, such verification is limited to the scope of the verification process actually performed.

24.User-Generated Content

ATGuides may permit users to submit content such as:

  • Reviews;
  • Ratings;
  • Photographs;
  • Videos;
  • Comments;
  • Descriptions;
  • Testimonials;
  • Guide biographies; and
  • Other material.

Users are responsible for the content they submit.

Users must not submit content that:

  • Is unlawful;
  • Is fraudulent;
  • Is misleading;
  • Infringes intellectual-property rights;
  • Violates privacy rights;
  • Contains unauthorized personal information;
  • Contains confidential information that should not be publicly disclosed;
  • Is abusive or threatening; or
  • Violates the ATGuides Terms of Use or other applicable policies.

ATGuides may remove, restrict or moderate content where reasonably necessary or where required by applicable law.

25.Reviews and Ratings

Where ATGuides provides review or rating functionality, users should provide truthful and fair information based on their actual experience.

Users should not:

  • Submit false reviews;
  • Create reviews for themselves;
  • Manipulate ratings;
  • Submit reviews in exchange for prohibited benefits;
  • Impersonate another person; or
  • Publish another person's confidential personal information.

Reviews or ratings submitted by users may be publicly displayed.

ATGuides may remove or restrict reviews that violate applicable law or Platform policies.

ATGuides does not guarantee the accuracy of every user-generated review or rating.

Guide profiles or other areas of the Platform may contain links to social-media profiles, professional websites or other external websites.

When you select an external link, you may leave the ATGuides Platform.

ATGuides does not control the privacy practices, content, security or policies of such external services.

Your use of external websites and applications is subject to the terms and privacy policies of those third parties.

27.Marketing Communications

ATGuides may send communications relating to:

  • Registration;
  • Account activity;
  • Subscription;
  • Payment;
  • Enquiries;
  • Security;
  • Technical issues;
  • Policy changes;
  • Service updates; and
  • Other Platform-related matters.

Where permitted by applicable law, ATGuides may also send promotional or marketing communications.

Users may be provided with an option to unsubscribe from promotional communications.

Withdrawal from promotional communications will not necessarily stop important transactional, security or service-related communications.

Where processing is based on consent, you may withdraw consent in accordance with applicable law and the mechanism provided by ATGuides.

Withdrawal of consent does not affect the lawfulness of processing carried out before withdrawal.

Where certain information is necessary for providing a particular service, withdrawing the relevant consent may affect ATGuides' ability to provide that service.

Requests concerning consent may be submitted to:

support@atguides.com

29.Access, Correction and Deletion

Subject to applicable law, users may request access to, correction of or deletion of personal information held by ATGuides.

Requests may be submitted to:

support@atguides.com

ATGuides may require reasonable information to verify the identity of the person making the request.

ATGuides may decline, restrict or delay a request where permitted or required by applicable law, including where information must be retained for legal, tax, accounting, security, fraud-prevention or dispute-resolution purposes.

Where deletion is requested, certain information may remain in backups for a reasonable period before being permanently removed.

30.User Account Deactivation

A user may request deactivation or deletion of an ATGuides account, subject to applicable Platform procedures and legal requirements.

For guides, account deletion or deactivation may affect the availability of their guide profile and services on the Platform.

Certain records may continue to be retained after account deletion where required or permitted by applicable law.

Public information that has previously been copied, indexed or cached by third parties may continue to exist outside ATGuides' control.

31.Children's Personal Data

ATGuides is not intended to encourage children to create professional tour-guide accounts or provide unnecessary personal information.

Where applicable law imposes specific requirements concerning children's personal data, ATGuides will process such data in accordance with those requirements.

Parents or lawful guardians who believe that a child has provided personal information to ATGuides in circumstances where it should not have been provided may contact:

support@atguides.com

ATGuides may take reasonable steps to investigate and, where appropriate and legally permissible, delete or restrict such information.

32.Information Relating to Other Persons

You should not provide ATGuides with another person's personal information unless you have the authority or lawful basis to provide that information.

For example, users should not upload another person's identity documents, photographs, contact information or other personal information without the necessary permission or lawful basis.

Where ATGuides becomes aware that information may have been submitted unlawfully, it may investigate and take appropriate action.

33.Fraud, Security and Misuse Prevention

ATGuides may process information to detect, investigate and prevent:

  • Fraud;
  • Fake accounts;
  • Unauthorized access;
  • Identity misuse;
  • Payment abuse;
  • Spam;
  • Platform manipulation;
  • Misuse of guide profiles;
  • False information;
  • Malicious activity;
  • Security threats; and
  • Violations of Platform policies.

Information processed for these purposes may include account information, technical information, transaction information, communication records and other relevant information.

Where appropriate and permitted by law, ATGuides may suspend, restrict or terminate accounts involved in prohibited activities.

ATGuides may retain information reasonably necessary for:

  • Accounting;
  • Taxation;
  • Billing;
  • Payment reconciliation;
  • Auditing;
  • Legal compliance;
  • Contract administration;
  • Dispute resolution;
  • Fraud prevention;
  • Enforcement of Platform policies; and
  • Establishment or defence of legal claims.

Such information may be retained even after an account has been closed where required or permitted by applicable law.

35.Business Transfers

If ATGuides or substantially all of its relevant business or assets are transferred through:

  • Merger;
  • Acquisition;
  • Sale;
  • Reorganization;
  • Restructuring;
  • Investment;
  • Transfer of business; or
  • Similar transaction,

personal information may be transferred to the relevant successor, purchaser or other authorized entity, subject to applicable law.

Any such transfer will be handled in accordance with applicable privacy and data-protection requirements.

ATGuides may process personal data where such processing is permitted or required under applicable law.

Depending upon the circumstances, processing may be based upon:

  • Consent;
  • Provision of a service requested by the user;
  • Registration or administration of an account;
  • Processing of a transaction;
  • Compliance with a legal obligation;
  • Protection of the security and integrity of the Platform;
  • Prevention of fraud or misuse;
  • Exercise or defence of legal rights;
  • Other lawful purposes recognized under applicable law; or
  • Other circumstances permitted by applicable law.

Where consent is required, ATGuides will seek consent through an appropriate mechanism.

37.Notice Regarding Personal Data Processing

ATGuides intends to provide users with clear information regarding the personal data collected and the purposes for which such data is processed.

Where applicable provisions of the Digital Personal Data Protection Act, 2023 and the Digital Personal Data Protection Rules, 2025 apply to ATGuides, the relevant notices, consent mechanisms and user-rights processes will be implemented in accordance with those requirements.

The Indian data-protection framework includes requirements concerning clear notices, specified purposes, consent and mechanisms for exercising applicable rights.

38.Your Responsibilities

By using ATGuides, you agree that you will:

  • Provide accurate information;
  • Keep your account information updated;
  • Protect your login credentials;
  • Not impersonate another person;
  • Not submit false professional credentials;
  • Not upload documents that you are not authorized to submit;
  • Not publish unnecessary sensitive personal information;
  • Respect the privacy of other users;
  • Use contact information obtained through ATGuides lawfully;
  • Not misuse traveller or guide information;
  • Not use the Platform for unlawful activities; and
  • Comply with applicable laws and ATGuides policies.

39.Limitations Relating to Information Shared Between Users

ATGuides provides facilities intended to help travellers and guides discover and communicate with each other.

ATGuides does not control the subsequent use of information voluntarily shared directly between users outside the Platform.

Accordingly, users should exercise appropriate caution before sharing:

  • Personal telephone numbers;
  • Residential addresses;
  • Passport information;
  • Identity documents;
  • Financial information;
  • Passwords;
  • OTPs;
  • Banking information; or
  • Other sensitive information.

ATGuides will not ask users to disclose passwords, OTPs or complete payment-card credentials through ordinary support communications.

40.No Guarantee of Third-Party Privacy

ATGuides may provide links, integrations or facilities involving third-party services.

ATGuides does not guarantee the privacy, security, availability or practices of third-party services.

Users should independently review the applicable privacy policy and terms of any third-party service before using it.

41.Changes to This Privacy Policy

ATGuides may modify or update this Privacy Policy from time to time.

Changes may be made due to:

  • Changes in the Platform;
  • Changes in services;
  • Changes in technology;
  • Changes in business practices;
  • Changes in applicable law;
  • Changes in data-protection requirements; or
  • Other operational requirements.

The updated Privacy Policy will be published on the Platform together with an updated “Last Updated” date.

Where applicable law requires additional notice or consent for a material change, ATGuides will take the required steps.

Users are encouraged to review this Privacy Policy periodically.

42.Grievance and Privacy Contact

If you have a question, complaint, concern, request or grievance relating to the collection or processing of your personal information, you may contact ATGuides.

Privacy / Grievance Contact

ACUBE Tour Guides Website: www.atguides.com
Email: support@atguides.com

ATGuides will make reasonable efforts to review and respond to privacy-related requests and complaints in accordance with applicable law and the procedures applicable to the request.

Where applicable law requires ATGuides to designate a specific Data Protection Officer, Grievance Officer or other responsible person, the relevant details will be published or updated on the Platform as required.

43.Governing Law

This Privacy Policy shall be governed by and interpreted in accordance with the applicable laws of India, subject to any mandatory rights and protections available to users under applicable law.

Nothing in this Privacy Policy is intended to exclude or restrict any statutory right that cannot lawfully be excluded or restricted.

44.Definitions

For purposes of this Privacy Policy:

“ATGuides”, “we”, “us” or “our”
Means ACUBE Tour Guides and the ATGuides platform operated by it.
“Platform”
Means www.atguides.com and the website, pages, systems, features, services and facilities made available through it.
“User”
Means any person who accesses, visits, registers with or uses the Platform.
“Guide”
Means a tour guide or other person who registers or maintains a professional profile on ATGuides.
“Traveller”
Means a person who uses ATGuides to search for, discover, communicate with or seek information concerning tour guides or guide services.
“Account”
Means an account or profile created by a user for accessing relevant ATGuides facilities.
“Guide Profile”
Means the professional profile created by a guide on ATGuides.
“Personal Data” or “Personal Information”
Means information relating to an identified or identifiable individual, to the extent recognized under applicable law.
“Processing”
Includes collection, recording, organization, storage, retrieval, use, disclosure, transmission, modification, restriction, deletion or other handling of personal data, as applicable under law.
“Data Principal”
Has the meaning assigned to it under applicable data-protection law.
“Data Fiduciary”
Has the meaning assigned to it under applicable data-protection law.
“Data Processor”
Has the meaning assigned to it under applicable data-protection law.
“Consent”
Means consent provided in the manner required by applicable law for the relevant processing activity.
“Child”
Means an individual who falls within the definition of a child under applicable law.
“Third Party”
Means a person or entity other than the user, ATGuides or a person authorized to act on behalf of ATGuides, as applicable.
“Cookies”
Means small data files or similar technologies that may be stored on a user's device when the user accesses the Platform.

45.Contact Information

For privacy questions, requests, complaints, corrections or other matters relating to this Privacy Policy, please contact:

ACUBE Tour Guides ATGuides – www.atguides.com

Email: support@atguides.com

Address:
Plot 19 A, Chord Line-Station Road,
Near Over Bridge, Daund, Tal-Daund,
Dist. Pune, Maharashtra – 413801, India.

46.Acknowledgement

By accessing or using ATGuides, you acknowledge that:

  • You have read this Privacy Policy;
  • You understand how ATGuides may collect and process personal information;
  • You understand that certain guide information may be publicly displayed;
  • You understand that information may be shared with service providers where reasonably necessary;
  • You understand that third-party services may have separate privacy policies;
  • You understand that internet transmission and electronic storage cannot be guaranteed to be completely secure;
  • You are responsible for the accuracy of information you submit;
  • You will not knowingly provide unlawful or unauthorized personal information;
  • You will use information obtained through ATGuides responsibly and lawfully; and
  • You will use the Platform in accordance with applicable law and the ATGuides Terms of Use and other applicable policies.

See also our Terms of Use and Payment & Refund Policy.